The Audi A3 TDI was named the 2010 Green Car of the year. Audi’s clean diesel technology is what powers the A3, which has impressive numbers – 140 hp / 236 lb-ft of torque with 42 mpg highway.
During the Superbowl Audi debuted its now famous Green Police Ad, which has caused quite a buzz in the blogosphere. User comments range from this is a sign of things to come with government control over emissions; to this is just a case of bad marketing.
At a time when everyone is concerned with the implications of “big government” it makes me wonder if Audi’s Ad was intentional or just mistimed marketing. What are your thoughts?